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Handle the Leica
ARCHIVAL ITEMS
leaflet
E. Leitz Wetzlar Optische Werke
Europe: United Kingdom, England, London
August 1938
paper
overall: 180 mm x 125 mm

Promotional leaflet for Leica cameras describing 'The Man with a Leica', including 'The Knowledge' (6 facts about Leica cameras) referencing the 'most recent' models the Leica III and Leica IIIb. A5 format printed in colour, though mainly black and yellow, illustrated throughout with diagrams, cartoons and sample photographs (couple by a lake, two female motorists stopped by a lake, two Hitler Youth pond dipping, two mountaineers, flowers in a park, nesting birds). Includes details and prices for Standard Leica, Leica Model II, Leica Model III, Leica Model IIIa, Leica Model IIIb and complete series of Leica lenses (Leitz Hektor, Leitz Elmar, Leitz Summar, Leitz Xenon, Leitz-Thambar, Leitz-Hektor, Leitz-Telyt) and accessories plus list of special booklets.


2011.779

Gift of Mrs Jill Evershed Martin, 2011



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