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Systane Complete Launch Pack
PHARMACEUTICALS
eye drops; leaflet; article; offprint
Alcon
Europe: United Kingdom
March 2019
cardboard; paper
overall: 42 mm x 262 mm x 415 mm

Set as issued to practitioners launching a new lubricant eye drops product for treating dry eye. Contains one 10ml sample sachet, together with a selection of A4 format literature including a clinical article 'Dry Eye Disease: What is it, why does it occur and how can it be diagnosed and treated?', a product comparison table listing the entire Systane family of products 'Hel;ping Patients with all types of DED', an offprint article on 'The Ocular Surface', summarising the TFOS DEWS II Report (2017), a catalogue 'Systane Complete Product Guide and two brochures offering the practitioner advice, tips and information on recommending Systane eye drops (one brochure aimed at eye care professionals, the other at optical assistants). The lot contained within a large cardboard box, lidded with magnetic side flap, overprinted in colour with a large photograph of a woman's face.


2019.517

Gift of Mr Andrew Gasson FCOptom, 2019



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