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UltraSight Premium Polarized Lens
ARCHIVAL ITEMS
brochure
Polaroid Eyewear
Europe: Switzerland, Zurich
2012
paper
overall: 297 mm x 210 mm

Promotional brochure for a range of designer sunglass lenses, celebrating the wider brand's 75th anniversary. A4 format printed in full colour on 23 pages with stiff end covers. Includes historical timeline 1937-2012 with emphasis on lens innovations including launch of Thermofusion technology in 2010., also details of how polarised lenses reduce glare, charts detailing consumer demand, UltraSight lenses made with ThermoFusion technology, perfect optics, impact resistance and shock absobency, safer driving.


2012.33

Gift of Rebecca Harwood Lincoln, 2012



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