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ARCHIVAL ITEMS
leaflet
Johnson & Johnson Vision Care
Europe: United Kingdom
2010
card
overall: 297 mm x 210 mm
Leaflet aimed at practitioners promoting the extent to which a brand of daily disposable contact lenses mimics the perfomance of the naked eye. Printed mainly in grey, blue, green and red, featuring on front a black and white photograph of a woman's eyes above a series of four graphs plotting perfomance with regard to Hyperaemia, corneal staining, distance vision and overall comfort. On the reverse a summary of research findings set against the benchmark of the natural open eye state.
2011.266
Gift of Mr Andrew Gasson, FCOptom, 2011