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Hydron Dynamic Launch
ARCHIVAL ITEMS
memorandum
Hydron Europe Inc.; Hempel's Marine Paints Co., Ltd
Europe: Denmark; Europe: United Kingdom, England, London
January 1974
paper; plastic; card
overall (outer folder): 315 mm x 240 mm

Set of documents collected at the internal launch seminar, held in Denmark, for the anti-friction 'Hydron Dynamic' product to coat the bottom of ships. Black vinyl outer folder containing: a memorandum by Edgar Wallner (London representative, Hydron Europe Inc.) describing the seminar held in Copenhagen 7-8th January, Appendix 1 - participant list, Appendix 2 - seminar programme, Appendix 3 - report 'Status Quo of General Knowledge on Roughness and Fouling on Ship's Bottoms', Appendix 4 - Special Reprint - Hempel's Marine Paints (extract from Proceedings of the 3rd International Congress on Marine Corrosion and Fouling, Washington DC, 2-5 October 1972), Appendix 7 - Hempel's Antifouling Synamic 7628 (specificatio sheet, dated November 1973), Appendix 8 - marketing campaign advertisement - 'We have magnified your anti-fouling problem 8000 times', Appendix 9 - marketing campaign critical path diagram and price sheet, Appendix 10 - newspaper article from Lloyds List 9 January 1974 'Large saving in world's marine fuel bill possible with Hydron' by Peter Fisher, Appendix 12 - typewritten information sheet 'How Antifouling Dynamic Cut Costs', Appendix 13 - Hempel's Marine Paints: 'Your new antifouling guide' promoting +Hydron Dynamic as an anti-friction topcoat, press conference attendance list, set of handwritten questions, press cutting from Daily Telegraph 11 January 1974: 'Plastic could save ships' fuel' by John Petty, Press release 10 January 1974, press photograph of Hydron being promoted on a Hempel Peintures Marine France trade show stand, small outer wallet produced by Hempel: 'Welcome to Copenhagen'; also (a later insert): Hempel corporate profile brochure together with covering letter dated 1 March 1976.


2017.552

Gift of Mr Gordon Jones, 2016



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