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leaflet; advertisement
E. Hayden & Sons
Europe: United Kingdom, England, Essex, Ilford
1930s
paper
overall: 184 mm x 123 mm
Leaflet promoting a local optician's practice. Small portrait format printed in blue-grey on 8 pages of white paper, stapled. Illustrated with photographs. Front cover features a portrait photograph of a young woman wearing spectacles. Inner pages include an explanation of eyestrain, a list of possible eye-defects/difficulties, a centre page spread of 'The newer styles in Eyewear', a promotion for invisible bifocals and for NHI sight testing. Back page features a promotion for toric lenses.
1998.325
Gift of Mr Stephen Meynell FBOA, 1977