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Now practically all astigmatics can wear soft lenses
ARCHIVAL ITEMS
leaflet
Hydron Europe Ltd; Harrison Cowley Advertising; Avonprint
Europe: United Kingdom, England, Surrey, Camberley
Mid 1980s
paper
overall: 210 mm x 148 mm

Early example of consumer advertising leaflet, aimed at patients. A5 portrait format printed in colour on four sides of white paper, folded. Front cover features a photograph of a woman wearing a brown leather coat with raised collar, leather gloves and soft hat. Inner sides feature information on Hydron Zero T contact lenses for astigmatism. (3 copies).


2015.604

Gift of Mr Gordon Jones, 2015



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