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Vista
ARCHIVAL ITEMS
magazine
National Eye Health Week; Target Publishing; RNIB
Europe: United Kingdom
September 2015
paper
overall: 296 mm x 210 mm

Public-facing magazine, one-off annual edition produced in conjunction with National Eye Health Week. A4 portrait format, printed in full colour on fifty eight pages, with soft end covers, stapled. Features a front cover photograph of a young woman wearing sunglasses. Includes information on useful contacts, guide dogs, diet, cosmetics, watching television, dry eye (interview with celebrity sufferer Linda Lusardi), common eye health questions (answered by David Cartwright), tips for health eyes (by Dr Frank Eperjesi), advice from the College of Optometrists on regular eye checks, prescription eyewear, guide to glasses, guide to glaucoma, understanding macula degeneration, Autumn-Winter Eyewear Trends, 'Specsology' (choosing the right frame for you, by Marie Wilkinson), natural beauty, nutrition, recipes, tumours and melanoma diagnosis (including a case study concerning optometrist Gordon Ilet), screen smart, common eye hazards around the home (by optometrist Judith Morris), contact lens care (by optometrist Henry Leonard), eye health research, road rules, sports science and the EyeGym programme, fitness tips, Kids Corner. Advertisements from Thea Pharmaceuticals, Butterflies Eyecare Ltd, RNIB, Guide Dogs, Organyc, Benecos, Zoobug London, William Morris London.


2015.457

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