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American Optical Company
North America: USA
overall: 267 mm x 198 mm
In-house magazine for an optical company. A4 portrait format, printed in colour on 20 pages, with soft end covers, stapled. Front cover features a sepia-tone photograph of a bespectacled woman, wearing rimless octagonal lenses. Inside features include Z-fold Oxfords, Tillyer lenses, Cruxite lenses, photo feature about the AO factories, AO No-Scru mountings (including example that survived a Chicago fire), Ful-Vue and HiBo frames, Ful-Vue No-Scru frames with Dia-Flex springs (advertising double page spread), AO cases, campaign of the National Better Light - Better Sight Bureau / Better Vision Institute, AO Project-O-Chart, Ever-Tite screws, Gem Junior Edger, pink crystal zyl Ful-Vue frames, 4 good reasons why people wear zyl, Stereo Orthoptor.