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ARCHIVAL ITEMS
magazine
American Optical Company
North America: USA, Massachusetts, Southbridge
December 1918
paper
overall: 267 mm x 204 mm
Promotional trade magazine for a major American optical manufacturing company. Printed on 20 pages, stapled, with a soft illustrated covers. Front cover features a coloured drawing of a bespectacled American serviceman adjusting his hat. Rear cover features a promotion for Wellsworth quality gold-filled Windsor spectacle frames. Inner contents include: The M27 Premier Automatic Toric Surfacing Machine, mounting a rimless lens, publication 'The Ophthalmic Use of Wellsworth Crookes Lenses', statistics on refraction, new patented Windsor with thin zylo rim, letters from a war-time optician, the M21 Lens Surface Grinder, case lettering press, emery in the eye, speedy surfacing with Wellsworth emery, gold-filled wire, Wellsworth Optical Goods (centrespread poster), editorial, the use of gold in the optical industry, the Vicar case, retail display case, article on decimal standardisation, advertising, a little letter from over the pond, Kryptok advertisements.
2002.790/59